Insights for Business

Insights for Business

Get the most from your media

 

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Digital Marketing World forum 2017

Unlock the power of your visual content

Visuals have power.

They can change conversations, move markets, spark buying decisions. Brands speak in visuals to consumers, and consumers speak in visuals with each other. With Insights for Business, you can measure the impact and efficiency of your visual content, and reach the heart of the visual conversation.

Visual content boasts a wealth of unmined data waiting to be unlocked. And image-based analytics helps decipher your brand’s visual landscape. AI-driven computer vision scans hundreds of millions of images across social media and the web, providing insights that assess the efficiency and impact of your visual content. This opens up a range of opportunities from brand metrics and untapped market sectors, to influencer marketing and evaluating ROI of brand ambassadors.

The web is now visual. We are speaking in visuals. Are you measuring what matters most?

How does it Work?

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Speaking with Visuals

You’re communicating with your audience using visual content — but how do you measure its success?

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Measure those Visuals

Get insights about the reach and impact of your visual content with image-based analytics.

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Discover & Seize Opportunities

Your visual content is now an actionable asset, helping make better business decisions based on visual impact.

Who is this for?

‘Insights for Business’ unlocks the power of visual content — helping brands, marketers, PR and advertising agencies make better business decisions based on visual impact.

Benefits

Know what

is your best performing visual content.

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Discover who

is your audience and prominent influencers.

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Understand how

your audience engages with your content, and what visuals work best.

Learn where

your content is being shared and published.

Measuring your visual content unlocks the power of your imagery. You can develop new growth engines. Customize product innovation. Build brand loyalty. Evaluate the ROI of brand ambassadors. With visual insights, turn your images from communicators into actionable assets.

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